Launch pricing — Founder discount for first 200 paying customers

What it costs. No tricks.

No retainer. No day rate. Structured challenge for every decision you're stuck on.

Start free

2 full meetings + 20 Quick Takes/month for 3 months. No credit card.

Start Free

Starter

£29 /month £39
  • 2 Decisions per month
  • Unlimited Quick Takes per month
  • 5 Perspectives per meeting
  • Signature thinker perspectives
  • 5 Active datasets
  • 20 Mentor chats per month
  • Industry benchmarks
  • Competitor watch
  • 2 Competitor monitoring checks per month
  • Priority support
Most Popular

Growth

£55 /month £69
  • 4 Decisions per month
  • Unlimited Quick Takes per month
  • 5 Perspectives per meeting
  • Signature thinker perspectives
  • 10 Active datasets
  • 40 Mentor chats per month
  • Industry benchmarks
  • Competitor watch
  • 4 Competitor monitoring checks per month
  • Priority support

Pro

£109 /month £129
  • 8 Decisions per month
  • Unlimited Quick Takes per month
  • 5 Perspectives per meeting
  • Signature thinker perspectives
  • 20 Active datasets
  • 80 Mentor chats per month
  • Industry benchmarks
  • Competitor watch
  • 8 Competitor monitoring checks per month
  • Priority support

Decision Bundles

Pay as you go with one-time decision purchases. No subscription required.

1 decision
£20 one-time

Single meeting

Most Popular
3 decisions
£55 one-time

Most popular

10 decisions
£120 one-time

Best value

Credits never expire. Use them anytime for deliberation decisions.

All plans include

Structured Deliberation

Experts debate your decision. They challenge each other. You get the disagreements, not just the consensus.

Your Data, Expert Context

Upload spreadsheets or connect Google Sheets. Decisions grounded in your actual numbers, not hypotheticals.

Decisions → Actions

Every decision produces next steps. Track them. Complete them. Never lose the "why."

Evolving Context

Your business context grows with every decision. Each session builds on the last — no starting from scratch.

Full Decision Log

Export as Markdown or JSON. Share via secure link. Decisions don't evaporate — they compound.

Privacy-First

We never train on your data. Delete everything with one click. GDPR compliant by default.

Better quality, lower costs — passed on to you

We continuously optimise our AI infrastructure — smarter model routing, intelligent caching, and provider negotiations — so your meetings get sharper while costs come down. When we save, you save. No lock-in, no hidden fees, just better decisions over time.

Frequently asked questions

Two free meetings. 20 Quick Takes a month. No credit card.

Start free. Upgrade if it earns it.