Product Decisions
Ship the MVP or polish it? Build the feature customers want or the one they need? How to choose
2 decision playbooks
Do I double down on this idea or kill it before I waste another year?
Kill or pivot your startup with data, not gut feel. Use CAC payback and LTV:CAC metrics to decide in 2-4 weeks. Hard thresholds inside.
Should I ship the MVP now or spend 2 more months on polish?
Launch your MVP in 2 weeks with a 5-day validation sprint. Validate competitive timing, waitlist urgency, and payment reliability before shipping.
Don't see your specific situation?
Your situation is different. Run your specific decision through Board of One and get perspectives that account for your constraints.
Start a Decision Session