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Comparison

Board of One vs Advisory Board

Advisory boards cost equity and are available monthly. Is there a better way to get strategic guidance without diluting your cap table?

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The real cost of advisory boards

0.5%
Typical advisor equity
$50k
At $10M exit
$500k
At $100M exit
12
Hours/year typical access

Quick comparison

Advisory BoardBoard of One
Cost0.25-1% equity + cash retainerFixed monthly subscription
AvailabilityMonthly/quarterly meetings24/7, instant access
Perspectives1 per advisor (need multiple)Multiple built-in
Context retentionNeeds re-sync each meetingAlways loaded
Network valueIntroductions & credibilityNone
DocumentationRarely documentedFull decision logs
CommitmentEquity vests over 2 yearsCancel anytime

When to choose Board of One

You primarily need strategic thinking, not networking

Equity preservation matters—every point counts

You need guidance now, not at next month's meeting

You want multiple perspectives without hiring multiple advisors

You value documented decisions over verbal advice

When to choose an advisory board

You need introductions to investors, customers, or partners

Their name on your site adds credibility

They've seen your exact situation many times before

You want a long-term relationship and mentorship

The equity cost is worth it for the relationship value

How most founders actually use both

Many founders are rethinking how they use advisors:

  • 1-2 advisors for network/credibility (where relationship value is irreplaceable)
  • Board of One for everything else (daily strategic thinking, decision frameworks)

Human relationships where they matter, multi-expert analysis for everything else. And you keep more of your cap table.

Frequently asked questions

Verdict

Board of One provides the strategic thinking of an advisory board without the equity cost or scheduling constraints. A single advisor at 0.5% equity costs $50k-500k at exit. Board of One gives you a panel of expert personas, available 24/7, for a fixed monthly subscription. Keep 1-2 advisors for network value and credibility; use Board of One for everything else.

Keep your equity

Get strategic guidance without diluting your cap table.